Turning 1 Leicester Square into 300 key title opportunities

Increasing the occupancy of Hotel Indigo, 1 Leicester Square for launch began with increasing visibility of their offering – platforming their prestige location alongside the panoramic rooftop restaurant and cocktail bar.

We secured an exclusive feature in the print issue and website of The Daily Telegraph, an influential travel title which reaches 52% of the population.

Palm also ensured the rooftop was included in all round up features on London’s best rooftops, positioning it as the only rooftop destination in Leicester Square.